Hi, I'm Kendrick.

I’m a junior UX designer and volunteer Master Gardener who has dabbled in frontend coding since my preteen years (thanks, Neopets). I recently studied User Experience Design at the University of Wisconsin-Madison. Before that, I worked as a content writer, server, and occasional web designer.

I’m a junior UX designer and volunteer Master Gardener who has dabbled in frontend coding since my preteen years (thanks, Neopets). I recently studied User Experience Design at the University of Wisconsin-Madison. Before that, I worked as a content writer, server, and occasional web designer.

Hi, I'm Kendrick.

2025

Bricks Neapolitan Pizza

Bricks Neapolitan Pizza is a local chef-owned restaurant that I’ve served at for several years. I also handle the restaurant’s design needs, including the website.

I created the original website in 2016 using WordPress. I’m now redesigning the website to align with my updated UX design skills and knowledge, with a focus on the mobile user experience.

Restaurant management also requested a new logo variant to be used for stickers, stamps, etc. My concept—inspired by the kitchen's brick oven—is now being used on takeout packaging and more.

Click the button above to view my slide deck for this case study. The full case study will be published soon!

Role

Designer, Developer

Tools

Figma, Adobe Illustrator, Adobe Photoshop

2024

Opportunity Connect

Opportunity Connect helps connect creative teens and young adults to qualified mentors in the Chicago area.

As part of a diverse product team, I've contributed heavily to research, strategy, and user interface design for the user onboarding and mentor search flows. The app is currently in development, and I hope to continue shaping the user experience and visual design of the MVP.

Role

Product Design

Tools

Figma, Miro

2024

Tech for Campaigns

Tech for Campaigns is a US non-profit that helps state-level political candidates manage their web presence.

I led design on two responsive website launches, collaborating with project managers, developers, and copywriters under tight campaign deadlines. Our work improved monetary donation and volunteer sign-up conversions for both campaigns.

I also temporarily stepped in as front-end developer for one campaign, implementing a significant portion of my design using WordPress and CSS. My ability to jump in and take over helped keep the rest of the project on schedule.

Role

Web Design/Front-End Development

Tools

Figma, WordPress, HTML/CSS

2024

Avivo

I was a member of a cross-functional team performing a one-day audit of a Twin Cities non-profit's website. We primarily utilized Google Analytics and usability heuristics to identify areas of the existing site with the most room for improvement.

I independently organized my key findings into a 49-page report. This report included prioritized issues and my recommendations, as well as additional resources (e.g., brand colors that meet WCAG 2.2 color contrast requirements) that the Communications Manager will leverage in future design updates.

Role

Usability Consultant

Tools

Figma, Google Analytics

© 2025 Kendrick Holden

© 2025 Kendrick Holden

© 2025 Kendrick Holden

2024

Opportunity Connect

Opportunity Connect helps connect creative teens and young adults to qualified mentors in the Chicago area.

As part of a diverse product team, I've contributed heavily to research, strategy, and user interface design for the user onboarding and mentor search flows. The app is currently in development, and I hope to continue shaping the user experience and visual design of the MVP.

Role

Product Design

Tools

Figma, Miro

2025

Bricks Neapolitan Pizza

Bricks Neapolitan Pizza is a local chef-owned restaurant that I’ve served at for several years. I also handle the restaurant’s design needs, including the website.

I created the original website in 2016 using WordPress. I’m now redesigning the website to align with my updated UX design skills and knowledge, with a focus on the mobile user experience.

Restaurant management also requested a new logo variant to be used for stickers, stamps, etc. My concept—inspired by the kitchen's brick oven—is now being used on takeout packaging and more.

Click the button above to view my slide deck for this case study. The full case study will be published soon!

Role

Designer, Developer

Tools

Figma, Adobe Illustrator, Adobe Photoshop

2024

Tech for Campaigns

Tech for Campaigns is a US non-profit that helps state-level political candidates manage their web presence.

I led design on two responsive website launches, collaborating with project managers, developers, and copywriters under tight campaign deadlines. Our work improved monetary donation and volunteer sign-up conversions for both campaigns.

I also temporarily stepped in as front-end developer for one campaign, implementing a significant portion of my design using WordPress and CSS. My ability to jump in and take over helped keep the rest of the project on schedule.

Role

Web Design/Front-End Development

Tools

Figma, WordPress, HTML/CSS

2024

Avivo

I was a member of a cross-functional team performing a one-day audit of a Twin Cities non-profit's website. We primarily utilized Google Analytics and usability heuristics to identify areas of the existing site with the most room for improvement.

I independently organized my key findings into a 49-page report. This report included prioritized issues and my recommendations, as well as additional resources (e.g., brand colors that meet WCAG 2.2 color contrast requirements) that the Communications Manager will leverage in future design updates.

Role

Usability Consultant

Tools

Figma, Google Analytics